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Geneva, 1st March, 2024 – Team BDS, a leading Swiss esports club with global footprint and engaged audience, proudly announces a groundbreaking partnership with AMAG, the Switzerland's leading car dealership brand. This strategic alliance promises to merge the worlds of gaming and automotive excellence around activations and premium content.

As part of this partnership, Team BDS will gain vehicle support and resources from AMAG, enabling the organization to further elevate its esports endeavors and reach new heights of success.

"We are delighted to partner with AMAG for this exciting journey," said Jocelyn Roux, Managing Director at Team BDS. "This partnership marks a significant step in our commitment to providing unique experiences to our fans and to continuing to elevate the level of esports in Switzerland."

Together, Team BDS & AMAG will propose year-round activations in Switzerland with a dedicated gaming station at Polymanga, car interviews and an important Rocket League tournament across Switzerland. 

The two brands look forward to seeing you at Polymanga Lausanne from March 29 to April 1st  for their first activation in their brand new car gaming station.

 

About BDS: 

Founded in Geneva in 2019, Team BDS is present in 4 games and currently has over 25 players. The team joined the LEC in 2022, the highest European division in the professional League of Legends scene, and became the world champion in Rocket League in August 2022.

As one of the fastest-growing esports organizations globally, Team BDS follows its own path with determination, intelligence, and boldness. With a community of hundreds of thousands of fans and numerous competition victories, Team BDS aims to have a global impact on the esports scene through its performance and ambition, while embracing ethical and environmentally responsible behavior every day. "Challenge the game" is the team's motto.

 

About AMAG:

AMAG, as we know it today, was founded on January 3, 1945 by Walter Haefner. Since its beginnings 75 years ago, AMAG has undergone continuous expansion, which has been and still is based on its pioneering spirit. This attitude sets AMAG apart. It is the foundation of its success to date.

With over 7000 employees, AMAG is passionately committed to ensuring that everyone can enjoy safe mobility. AMAG is fascinated by people's wishes and dreams for mobility. And their motivation is to make these wishes come true. It's an attitude that has been part and parcel of AMAG since the company was founded, and today more than ever.

 

Partnership

Team BDS and AMAG forge dynamic partnership to elevate Swiss esports experience

Geneva, 1st March, 2024 – Team BDS, a leading Swiss esports club with global footprint and engaged audience, proudly announces a groundbreaking partnership with AMAG, the Switzerland's leading car dealership brand. This strategic alliance promises to merge the worlds of gaming and automotive excellence around activations and premium content.

As part of this partnership, Team BDS will gain vehicle support and resources from AMAG, enabling the organization to further elevate its esports endeavors and reach new heights of success.

"We are delighted to partner with AMAG for this exciting journey," said Jocelyn Roux, Managing Director at Team BDS. "This partnership marks a significant step in our commitment to providing unique experiences to our fans and to continuing to elevate the level of esports in Switzerland."

Together, Team BDS & AMAG will propose year-round activations in Switzerland with a dedicated gaming station at Polymanga, car interviews and an important Rocket League tournament across Switzerland. 

The two brands look forward to seeing you at Polymanga Lausanne from March 29 to April 1st  for their first activation in their brand new car gaming station.

 

About BDS: 

Founded in Geneva in 2019, Team BDS is present in 4 games and currently has over 25 players. The team joined the LEC in 2022, the highest European division in the professional League of Legends scene, and became the world champion in Rocket League in August 2022.

As one of the fastest-growing esports organizations globally, Team BDS follows its own path with determination, intelligence, and boldness. With a community of hundreds of thousands of fans and numerous competition victories, Team BDS aims to have a global impact on the esports scene through its performance and ambition, while embracing ethical and environmentally responsible behavior every day. "Challenge the game" is the team's motto.

 

About AMAG:

AMAG, as we know it today, was founded on January 3, 1945 by Walter Haefner. Since its beginnings 75 years ago, AMAG has undergone continuous expansion, which has been and still is based on its pioneering spirit. This attitude sets AMAG apart. It is the foundation of its success to date.

With over 7000 employees, AMAG is passionately committed to ensuring that everyone can enjoy safe mobility. AMAG is fascinated by people's wishes and dreams for mobility. And their motivation is to make these wishes come true. It's an attitude that has been part and parcel of AMAG since the company was founded, and today more than ever.

 

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